Easy Peasy Publishing

Easy Peasy Publishing is a new Swedish publishing house focused on making reading more accessible through lättläst and snabbläst books. With the branding already in place, the project started with defining how the brand and its growing catalogue would translate into a clear and intuitive digital experience.

I first worked with the team to shape the website structure, content hierarchy and overall user journey, guiding how information should be organised and presented across the site. With the structure established, I developed the UI from the ground up, translating the existing visual identities into a digital system across two separate publishing houses, each with its own audience and branding while sharing the same underlying website structure.

Once the strategy and design were set, I moved into development. A key part of the development was creating a custom Content Management System that streamlined the process of adding and managing new book titles. The system was built around the publishers’ quarterly drops, making it simple for the team to update content and expand the catalogues as new titles are released.